Actors for my magazine

I have chosen Jordan and Zhong as my actors because they both like the rock genre of music which means they have a deeper understanding of the genre and the sort of style of the magazine than other people available.

Findings of my research

I began my research by finding several suitable examples of magazine covers, making sure i used a wide range of genres so i can make a decision on my magazine's genre and target audience. I then did some research about the magazines and learnt more about features such as the target audience, distribution figures and the publishing company of the magazine. This gave me a idea of the sort of magazine style for each music genre, for example a metal magazine has often got more dark colours
in it's house style, whereas a pop magazine is more vibrant in colour choice. Next i chose my 3 style models for my magazine due to both my personal preference of the genres and  then went into further detail researching the publishing companies and cover artists for my style models.

I have decided that my magazine will be a rock magazine aimed at middle/lower class men between 30 to 50 as that is the most common age group that enjoy the genre. I have chosen a reasonable £3.00 price tag as the social class i have chosen will be disinterested in a magazine that costs too much. It will feature legends of the industry such as Queen and The Beatles as they and others are universally recognised and will draw in more readers.

My next posts will focus on the mise en scene for my magazine including:

• Actor(s)
• Location
• Costume 
• Props
• Camera angles
• My time management plan

Publishing Companies research

Bauer is a really successful magazine publisher and is globally recognized as it publishes more than 600 magazines world wide. It was founded all the way back in 1875 by the Bauer family, who still own the company today. It earned around 2.4 billion euros in 2013 from revenue. I have researched Bauer as they publish two of my style models, Mojo and Q magazines

Music republic is a company that serves as a platform which sells music of developing artists in the UK. They own Clash magazine and publish it monthly.

Featured artists on my style models

The artists that feature on my style models are all globally recognized stars in the music industry. Firstly, on the cover of Mojo is John Lennon who was a part of the most popular band of all time, The Beatles. He died in 1980, so the reader knows instantly from seeing the cover that it is a tribute rather than a interview with him, enhanced by the black and white image.

Additionally, on my Q magazine cover features Micheal Jackson, who is again a legend in the music industry and would attract most to seeing what the story is about him.

Finally on my Clash magazine cover is Jay-z, who will attract fans of rap as he is the most famous and successful rap star of all time, making him a global artist.

Clash style model

I have chosen Clash as my final style model because they cover modern rap music and varies from my other two style models. The magazine costs £3.80 in the UK and is a monthly magazine published by Bauer. The target market for this magazine would be lower class as the genre of rap is more popular with young men between 18-25 because of the artists all being around that age group.

Q style model

I have chosen Q as the second of my style models because they are multi-genre, making them flexible and have simple colored covers which follow all the conventions of a music magazine. The magazine costs £4.99 and is a monthly magazine. The target market for this magazine would be middle class, as it is slightly informal yet still contains serious aspects, mixed gender because it features both male and female artists and the age group would be adults between 25-45, due to some of the artist being rock, while others being more modern. The magazine costs £3.99 and is published monthly by Bauer media.

Mojo style model

I have chosen Mojo as one of my style models because they cover rock and roll  and have simple covers which follow all the conventions of a music magazine and has a bold attractive house style of black,orange and white. The magazine costs £4.99 and is a monthly magazine published by Bauer. The target market for this magazine would be lower/middle class as the genre of rock is more commonly associated with that social group, men because most of the cover artists are men, and middle aged, 30-55.

Kerrang! magazine

Kerrang! is a UK based magazine which focuses on the genre of rock. The magazine is published by Bauer and has a circulation figure of 30,300. It mainly targets young adults who are interested in rock and aimed at a lower/middle social class.

Clash Magazine

Clash magazine is a music magazine that focuses on the hip hop genre and has been fronted by famous artists such as Kanye West and Florence and the machine. It is released 10 times a year by the publishers Music Republic. It also has a focus on fashion and technology. These features help attract their young target audience.

Q magazine

Q is a multi genre music magazine based in the UK, and it is published by Bauer. The magazine covers different genres of music though it has a focus on older genres of music from the 1960/70's and is aimed at adults generally, between their 30's and 50's.

Mojo Magazine

Mojo Magazine is a British music magazine which focuses on the genre of rock. It is produced by Bauer, who also own kerrang and q magazines, although it was originally produced by Emap.

Mojo magazine has been produced since november 1993 and has become a successful magazine, featuring icons such as The Beatles, Bob Dylan and other legends of the industry. The distribution figures are around 79,000.

The magazine is targeted at older people who where young when the music genre peaked in popularity, the social class is lower/middle class and generally for men.

Music Magazine Cover Examples

30-50 year old men middle class

lower class 16-25 year old men

young teens men lower/middle class

adults all classes men and women

30-50 year old middle class men

young 16-25 lower class men

young 16-25 lowerclass men        





Here i have researched different magazine genres for my magazine in order to get a set house style and target audience